Ralph Hababou keynotes in Dubai and Abu Dhabi
Ralph Hababou – Customer Experience Visionary & Digital Transformation Expert
Ralph Hababou is a trailblazer in customer service, digital transformation, and leadership innovation. A graduate of ESSEC Business School, he launched his career as a Commercial Attaché at the French Embassy in Milan before joining IBM as a sales engineer. In 1986, he co-authored the best-selling book Service Compris, which sold over 500,000 copies and became a landmark reference in French business literature.
Following the book’s success, he co-founded PB-RH Conseil, a consulting firm dedicated to customer service strategy. He later introduced France to the espresso bar model by founding Columbus Café® in 1994. After selling the brand in 2004, he returned to consulting and writing, publishing Service Gagnant, Service Gagnant 3.0, S comme Seniors, and Service Client pour les Nuls.
With over 2,000 keynote presentations and training sessions delivered across Europe, Ralph is a reference in modern customer culture and the digital shift of service-based industries.
🏆 Notable Achievements
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📚 Co-author of Service Compris – Over 500,000 copies sold, translated and republished multiple times.
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🎤 Delivered 2000+ keynotes and workshops for Fortune 500 companies and top French firms.
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☕ Founder of Columbus Café® – First to bring espresso bar culture to France (1994).
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🧭 Pioneer of digital customer service strategy in France with Service Gagnant 3.0.
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📖 Author of bestsellers including:
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Service Gagnant (2007)
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Service Gagnant 3.0 (2016)
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Service Client pour les Nuls
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S comme Seniors – exploring the golden opportunities of the senior demographic.
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🏅 Frequent speaker at major leadership, retail, and digital transformation events in France and Europe.
Language spoken by the keynote speaker:
- English
- French
Key Themes & Topics
1. Service Gagnant 3.0 – Digital Transformation & Customer Experience
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Don’t miss the digital revolution.
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4 pillars of digital platforms.
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The 3 great intolerances of the new customer.
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Who is the Seller 3.0?
2. Differentiation through Service, Not Price
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From high-tech to high-touch.
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9 trends shaping customer expectations.
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5 service excellence keys: Communicate, Simplify, Listen, Innovate, Personalize.
3. MERCI® Leadership Model – The Symmetry of Attention
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M: Model the way
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E: Empathize and Listen
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R: Recognize efforts
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C: Empower and trust
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I: Inform and train
4. S comme Seniors – Leveraging the Silver Economy
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Who are seniors, really?
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7 golden “S” rules for engaging senior clients
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Field insights and lessons from Japan
Ralph Hababou’s conferences are pragmatic, high-energy, and packed with real-world insights. He combines deep analytical thinking with storytelling that inspires change. His frameworks offer immediate value for organizations navigating:
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Post-COVID customer behavior shifts
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Talent retention through empathetic leadership
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AI and service automation
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The rise of « experience culture » over transactional models
He helps leaders rethink how to serve, who to prioritize, and where digital transformation truly begins—with people.
